The Final Season of Mad Men: A Parade of Absentee Mothers and the Double Standard

Mad Men has never shied away from exploring double standards. It traced the challenges Peggy Olson faced while rising up the ranks in the advertising industry, obstacles that men in her position never even considered, let alone encountered. It contrasted the cult of domesticity that Betty Draper was expected to maintain with the casual womanizing that had become the norm for her husband. It showed how Joan Harris had become an expert at navigating the intricate rules for a woman in the workplace in the 1960s and how the men in the office could drift along without any of the same concerns.

But the final season of Mad Men sketched the contours of one of the most persistent double standards that American society still struggles with today — the different expectations of men and women in their role as parents. Mad Men’s Season 7 presents five mothers who have each, in one sense or another, left their children behind. These women struggle with the choices that they’ve made and deal with a level of societal scorn and personal guilt that their male counterparts never have to face.

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